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PurchaseLoop™
Research Insights Hub

Using our proprietary PurchaseLoop™ Research
platform, LoopMe provides regular insights to help
understand consumer behavior.
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LoopMe Consumer Snapshot: Media Consumption Trends
In today’s fragmented media landscape, it’s more important than ever for media buyers to understand consumers’ media behavior and how to best connect with their audiences through more efficient reach with lower diminishing returns. LoopMe surveyed 28,047 US consumers from February 7th – 11th, 2024 to gain an insight into media consumption trends.
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LoopMe Consumer Snapshot: Finance Insights
LoopMe surveyed 6,656 US consumers between February 16th to February 21st, 2024 to gauge behavior and preferences around finance. Key insights from the research include how often consumers check their finances, how they use their financial accounts, and what their current financial goals are.
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LoopMe Consumer Snapshot: Travel Insights
LoopMe surveyed 4,078 US consumers between January 22nd to January 26th, 2024 to gauge behavior and preferences around travel. Key insights from the research include types of vacations preferred, how consumers plan for upcoming vacations, and the most important factors when choosing a vacation destination.
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LoopMe Consumer Snapshot: Alcohol
LoopMe surveyed 7,420 UK consumers from 22 March to 2 April 2024 to understand sentiment regarding alcohol. We also analysed the types of alcohol consumers prefer drinking and whether the alcohol brand influences their purchasing decision. This research was conducted using PurchaseLoop™ survey technology.
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LoopMe Consumer Snapshot: Tax Season Insights
LoopMe surveyed 14,771 U.S. consumers between January 18th and January 21st, 2024 to gauge current consumer behavior and sentiment this tax season. Key insights from the research include tax filing preferences, when consumers plan to file their taxes, and what factors are most important to consumers when selecting a tax filing service.
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LoopMe Consumer Snapshot: Olympics 2024
LoopMe surveyed 2,780 UK consumers from 19-26 February, 2024 to understand consumer sentiment regarding watching the Olympics. We also analysed when consumers will be watching, which events they are most likely to watch and whether the Olympics inspires consumers to get active. For more research reports, visit the PurchaseLoop™ Research Insights Hub.
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LoopMe Consumer Snapshot: UEFA Euro 2024
LoopMe surveyed 2,781 UK consumers from 19-26 February, 2024 to understand consumer sentiment regarding watching UEFA Euro 2024. We also analysed where consumers are planning to watch UEFA Euro 2024 and whether they recognise brand sponsors.
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LoopMe Consumer Snapshot: Political Media Consumer Insights
LoopMe surveyed 6,262 U.S. consumers between December 18th and December 27th, 2023 to gauge behavior and preferences towards political advertising. Key insights from the research include media consumption habits, preferred media channels and where consumers are most likely to be receptive. Find out more about LoopMe’s offering for political advertisers.
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LoopMe Consumer Snapshot: Seasonal - Mother's Day
LoopMe surveyed 4,013 UK consumers from 28-31 January, 2024 to understand sentiment regarding gift shopping preferences ahead of Mother’s Day. We also analysed what type of gifts consumers are planning to buy for Mother’s Day and whether they intend to shop online or in-store.
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LoopMe Consumer Snapshot: Seasonal - Valentine’s Day
LoopMe surveyed 3,158 UK consumers from 12-18 January, 2024 to understand consumer sentiment regarding gifting shopping preferences ahead of Valentine’s Day. We also analysed what type of gifts consumers are planning to buy for Valentine’s Day and whether they intend to shop online or in-store.
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Auto research
LoopMe surveyed 2,159 U.S. consumers from November 13th-22nd, 2023 to understand the auto sales cycle as well as consumer preferences and intent to purchase a new vehicle.
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Holiday market research
LoopMe surveyed 4,835 U.S consumers between October 2nd – October 23rd, 2023 to understand shopping habits ahead of Black Friday & Cyber Week and the December holiday season. We also analyzed product categories consumers are planning to buy and whether they intend to shop online or in-store.
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Understanding consumer fitness wearable tracker preferences
2023 has seen fitness wearables become even more accurate and intelligent, offering consumers a wider variety of advanced features than ever before; from tracking sleep and their heart rate variability to training recommendations. LoopMe is monitoring consumer sentiment and purchase intent in our multi-market pulse report. By using our proprietary research platform, LoopMe surveyed 2,879 […]
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LoopMe Consumer Snapshot: Retail
LoopMe surveyed 2,963 UK consumers from 7-9 September, 2023 to understand sentiment regarding retail shopping preferences ahead of Black Friday and Boxing Day sales. We also analysed what consumers are planning to buy in the run-up to Christmas and whether they intend to shop online or in-store.
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LoopMe Consumer Snapshot: Supermarkets
LoopMe surveyed 1,385 US consumers from August 18-22, 2023 to understand consumer sentiment regarding supermarket shopping preferences. We also analyzed consumers’ preferred way to shop and what they value most when visiting a supermarket.
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LoopMe Consumer Snapshot: Tax Preparation Services (CA)
LoopMe surveyed 2,272 CA consumers from July 7-10, 2023 to understand sentiment regarding tax preparation services. We also analysed what consumers value most from a tax preparation service provider and which type of tax preparation service they prefer. LoopMe also carried out research into tax preparation services in the U.S.
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LoopMe Consumer Snapshot: Fitness (CA)
LoopMe surveyed 2,732 CA consumers from July 7-10, 2023 to understand sentiment regarding fitness. We also analyzed whether consumers are currently a member of a gym and how frequently they exercise. LoopMe also carried out this research in the U.S. Find out what U.S. consumers think about health, fitness and gym memberships here.
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LoopMe Consumer Snapshot: Supermarkets
LoopMe surveyed 1,851 UK consumers from 9-19 June, 2023 to understand consumer sentiment regarding supermarket shopping preferences. We also analysed consumers’ preferred way to shop and what they value most when visiting a supermarket.
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LoopMe Consumer Snapshot: Insurance
LoopMe surveyed 3,152 U.S. consumers from June 23-29, 2023 to understand consumer sentiment regarding car insurance. We also analyzed whether consumers prefer to bundle their car and home insurance and how often they review their policy.
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LoopMe Consumer Snapshot: Fitness
LoopMe surveyed 2,157 U.S. consumers from June 15-19, 2023 to understand consumer sentiment regarding fitness. We also analyzed whether consumers are currently a member of a gym and how frequently they exercise. LoopMe also carried out this research in Canada. Find out what Canadian consumers think about health, fitness and gym memberships here.
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LoopMe Consumer Snapshot: Tax Preparation Services
LoopMe surveyed 2,116 U.S. consumers from June 15-19, 2023 to understand consumer sentiment regarding tax preparation services. We also analyzed what consumers value most from a tax preparation service provider and which type of tax preparation service they prefer. LoopMe also carried out a study into Canadian consumer sentiment to tax preparation services.
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LoopMe Consumer Snapshot: Auto
LoopMe surveyed 2,558 consumers in the UK on 6-12 April 2023 to understand what matters most when buying a car. We also analysed the type of vehicle consumers are looking to buy and how they feel about electric vehicles.
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PurchaseLoop Research: Understanding Consumer Entertainment Preferences
With more streaming content available than ever before, LoopMe is monitoring consumer sentiment in our ID, PH and SG pulse report. Using our proprietary research platform, LoopMe surveyed 2,108 consumers across Indonesia and 2,366 consumers across Singapore from 7-10 March 2023. We also surveyed 2,970 consumers across the Philippines from 7-15 March 2023.
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PurchaseLoop Research:
Understanding Consumer Travel Preferences
As tourism strives to reach pre-pandemic levels in 2023, LoopMe is monitoring consumer sentiment in our UK pulse report. Using our proprietary research platform, LoopMe surveyed 4,939 consumers across the UK from 17-21 January, 2023. We then surveyed a further 3,923 UK consumers on 3-7 February, 2023.
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LoopMe Consumer Snapshot:
The Big Game 2023
LoopMe surveyed 4,600 U.S. consumers on January 6-10, 2023 to understand intent to watch the big football game on February 12. We also analyzed where and how consumers intend to watch the big football game and their preferred type of commercial during the game.
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PurchaseLoop Research:
Understanding Consumer Telecommunications Preferences
As the telecommunications industry continues to evolve, LoopMe is monitoring consumer sentiment in our UK pulse report. Using our proprietary research platform, LoopMe surveyed 19,177 consumers across the UK from 23-28 December 2022.
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LoopMe Consumer Snapshot:
Health & Fitness 2023
LoopMe surveyed 6,867 UK consumers on 3-7 December 2022 to understand their health and fitness intent. We also analysed whether consumers plan on joining the gym in the new year, the type of exercise they focus on and if they plan on changing their diet in the new year.
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PurchaseLoop Research:
Understanding Consumer Mobile Gaming Habits & Preferences
As mobile gaming continues to grow in popularity, with the number of gamers reaching 3.2 billion in 2021*, LoopMe is monitoring consumer sentiment in our UK, US and SG pulse report. Using our proprietary research platform, LoopMe surveyed 5,468 consumers across the UK, 6,192 consumers across the US and 6,680 consumers across Singapore from 13 […]
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PurchaseLoop Research Insights Study:
Navigating Key Retail Periods in the New Economic Climate
With cost of living rising as we approach key shopping periods; Black Friday and Christmas, LoopMe is monitoring consumer sentiment and purchase intent in our UK pulse report. By using our proprietary research platform, LoopMe surveyed 2,878 consumers across the UK from 3 August, 2022 to 16 August 2022. LoopMe then surveyed a further 2,213 […]
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PurchaseLoop Research:
Streaming Services
LoopMe surveyed 9,876 consumers in the US and the UK to understand attitudes to streaming services, including whether consumers would keep their Netflix subscription if it became ad-funded. Follow the links below to download the relevant insights. Research: UK (Oct) Research: US (Oct) Research: UK (April)
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PurchaseLoop Research Consumer Snapshot:
World Cup 2022
LoopMe surveyed 10,586 consumers across the UK, the US and Singapore from 25-30 August to understand sentiment towards the 2022 FIFA World Cup. Consumers were asked questions around where they intend to watch the World Cup, who they plan to watch it with and how familiar they are with tournament sponsors. LoopMe surveyed a further […]
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PurchaseLoop Research Consumer Snapshot: Sustainability
LoopMe surveyed 2,025 UK consumers on 26-30 June 2022 to understand consumer sentiment towards sustainability. We also analysed how important it is to consumers for brands to have a sustainability promise, attitudes towards the pace of fossil fuel companies going net zero and interest in sustainable ways of travelling.
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PurchaseLoop Research Insights Study Adjusting to the New Economic Climate & Working Environment
With consumers adjusting to a new hybrid working environment and the cost of living rising, LoopMe is monitoring consumer sentiment in our UK, US and AU pulse report. By using our proprietary research platform, LoopMe surveyed 2,630 consumers across the UK, 2,622 consumers across the US and 2,641 consumers in Australia from 18 May 2022 […]
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PurchaseLoop Research Consumer Snapshot: Automotive
LoopMe surveyed 1,774 consumers in Australia on 3-6 May 2022 to understand intent to buy a new car. We also analysed the type of vehicle consumers have or want, their preferred automotive brand and what matters most when buying a car. DOWNLOAD HERE
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PurchaseLoop Research Consumer Snapshot: B2B
LoopMe surveyed 1,524 UK consumers on 22-26 April 2022 to gain insight into consumers’ working environment. We also analysed which sector consumers operate in, their level of seniority and the core company values among their workplace. DOWNLOAD HERE
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IDC and LoopMe: In-App Mobile Advertising Perceptions Survey
IDC and the demand-side ad platform LoopMe wanted to gauge how users feel about in-app mobile advertising broadly, if users buy into the popular quid pro quo arrangement of “you watch advertising and in return we give you free content and services”, how users feel about being tracked by ad companies, and their perception of […]
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PurchaseLoop Research Consumer Snapshot: Travel
LoopMe surveyed 1,478 UK consumers on 16-19 March 2022 to understand intent to travel this year. We also analysed the type of holiday consumers are most likely to book, how they intend to travel and whether consumers are still hesitant to travel since the pandemic. DOWNLOAD HERE
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PurchaseLoop Research Consumer Snapshot: Drinking Preferences
LoopMe surveyed 4,408 consumers across the UK and 5,148 consumers across the Netherlands from 4-7 February 2022 in order to gain an understanding of consumer sentiment. A further 2,596 consumers were surveyed across the US from 7-10 February 2022. DOWNLOAD HERE
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PurchaseLoop Research Consumer Snapshot: Grocery Shopping
LoopMe surveyed 2,352 UK consumers on 10-13 January 2022 to understand grocery shopping intent during COVID-19. We also analysed how consumers usually do their grocery shopping, their supermarket of choice and whether consumers shopping habits have changed since the pandemic began. DOWNLOAD HERE
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PurchaseLoop Research Consumer Snapshot: Health & Fitness
LoopMe surveyed 5,290 UK consumers on 8-11 December 2021 to understand their health and fitness intent during COVID-19. We also analysed the type of exercise consumers enjoy and whether they are considering joining a gym or changing their diet in the new year. DOWNLOAD HERE
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PurchaseLoop Research Insights Study: Understanding Consumer Retail Preferences and Purchase Intent
LoopMe surveyed 3,130 individuals across the UK from 2-6 September 2021 in order to gain an understanding of consumer sentiment. A further 1,530 participants were surveyed from 28-30 September. Questions explored planned purchases, attitudes towards sales periods and opinions on in-store and online retail. With Black Friday, Cyber Monday and Christmas all fast approaching, LoopMe’s research […]
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PurchaseLoop Research Consumer Snapshot: Automotive
LoopMe surveyed 4,110 UK consumers on 6-9 August, 2021 to understand consumer intent to buy a car during COVID-19. We also analysed the type of vehicle consumers are looking to buy and which factors matter most when choosing their next car. DOWNLOAD HERE
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PurchaseLoop Research Consumer Snapshot: Euros
LoopMe surveyed 2,975 UK consumers on 20-24 May, 2021 to understand consumer intent to watch the Euros this year. We also analysed what type of device consumers will use to watch the Euros, whether they will watch each Euros match for the full duration and who they plan to watch the Euros with.  DOWNLOAD HERE
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PurchaseLoop Research: What Mobile Gaming's "New Normal" Should Look Like After the COVID-19 Pandemic
LoopMe partnered with IDC to field a survey of mobile gamers in six countries. These countries were selected, in part, to get a mix of high COVID-19 impact countries and low COVID-19 impact countries. LoopMe surveyed over 3,800 smartphone users in the US, UK, Japan, Germany, Brazil and Singapore between April 1 and 10, 2021. […]
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PurchaseLoop Research Consumer Snapshot
LoopMe surveyed 5,190 consumers on 14-16 May 2021 to understand consumer intent to purchase a new car and phone. We also analysed whether consumers are considering getting a new credit card and are responsible for their household shopping. DOWNLOAD HERE
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PurchaseLoop Research Consumer Snapshot: Travel
LoopMe surveyed 2,295 UK consumers on 9-11 April 2021 to understand consumer intent to travel this year. We also analysed the type of holiday consumers are most likely to book this year and whether they would consider going to a country that is anti-vaccine.  DOWNLOAD HERE
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Understanding Consumer Ad Preferences & Online Data Regulation UK
With consumer identity at the forefront of digital advertising and becoming increasingly important as we navigate a post-cookie and post-identity reality, LoopMe is monitoring consumer sentiment in our U.S. and U.K pulse reports. By using our proprietary PurchaseLoop Research platform, LoopMe collected surveys from surveyed 2,410 consumers across the UK from March 2, 2021 to […]
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Understanding Consumer Ad Preferences & Online Data Regulation U.S.
With consumer identity at the forefront of digital advertising and becoming increasingly important as we navigate a post-cookie and post-identity reality, LoopMe is monitoring consumer sentiment in our U.S. pulse report. By using our proprietary PurchaseLoop Research platform, LoopMe collected surveys from surveyed 2,410 consumers across the U.S. from March 2, 2021 to March 7, […]
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PurchaseLoop Research Consumer Snapshot: Property
LoopMe surveyed 3,290 UK consumers on 22-24 January 2021 to understand property intent during COVID-19.  We also analysed whether consumers have relocated as a result of COVID-19 and the factors which matter most when choosing a new home. Download our PurchaseLoop Research Consumer Snapshot: Property DOWNLOAD HERE
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PurchaseLoop Research: Looking Ahead in 2021
Looking ahead in 2021, LoopMe is monitoring consumer outlook in our first U.S. pulse report. By using our proprietary PurchaseLoop Research platform, LoopMe was able to survey over 1,700 U.S. consumers within the LoopMe audience pool across the U.S from December 29, 2020 to January 4, 2021. We explored three key areas of sentiment; Comfort, […]
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PurchaseLoop Research Consumer Snapshot: Life Experiences
LoopMe surveyed 1,590 U.S. consumers on October 20-22, 2020 to understand life experiences and insurance intent during COVID-19. We also analyzed which types of insurance consumers are currently shopping for and the factors which matter most when choosing an insurance provider. Download our PurchaseLoop Research Consumer Snapshot: Life Experiences
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PurchaseLoop Research Consumer Snapshot: Retail Christmas Shopping
LoopMe surveyed 2,505 UK consumers on 20-22 November, 2020 to understand Christmas shopping and gifting intent during COVID-19. We also analysed the impact of the second lockdown on consumers Christmas shopping this year and how their gifting habits will change. Download our PurchaseLoop Research Consumer Snapshot: Retail Christmas Shopping
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PurchaseLoop Research Consumer Snapshot: Holiday Grocery Shopping
LoopMe surveyed 1,420 U.S. consumers on October 20-22, 2020 to understand grocery shopping intent during COVID-19. We also analyzed how consumers are prioritizing healthy grocery shopping choices and their preferred grocery buying method this holiday season. Download our PurchaseLoop Research Consumer Snapshot: Holiday Grocery Shopping
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PurchaseLoop Research Consumer Snapshot: Charity
In this week’s consumer behaviour study, LoopMe surveyed 1,970 UK consumers on 20-22 October, 2020 to understand charity donation intent during COVID-19. We also analysed which charity sector consumers have the most affinity to and the factors that increase the likelihood of a charity donation being made. Download our PurchaseLoop Research Consumer Snapshot: Charity
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PurchaseLoop Research Consumer Snapshot: Fitness
In this week’s consumer behavior study, LoopMe surveyed 1,500 U.S. consumers on October 20-22, 2020 to understand health and fitness intent during COVID-19. We also analyzed what matters most to consumers when deciding to join a new gym or health club, purchase intent of fitness devices and at-home gym equipment, and whether consumers are planning […]
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PurchaseLoop Research Consumer Snapshot:
In this week’s consumer behavior study, LoopMe surveyed 2,240 US consumers on June 12-14, 2020 to understand casual dining intent during COVID-19. We also analyzed the type of dining experience consumers are most likely to participate in and which COVID safety measures will matter most when dining out. Download our PurchaseLoop Research US Consumer Snapshot: […]
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Understanding Consumer Behavior During COVID-19: Part 2
Introduction As COVID-19 continues to impact our businesses, lives and economies around the world, LoopMe is monitoring consumer sentiment and behavior in our second global pulse report. By using our proprietary PurchaseLoop Research platform, LoopMe was able to survey 8,000 people within the LoopMe audience pool across 8 markets around the globe.  We explored the […]
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PurchaseLoop Research Consumer Snapshot: Retail
In this week’s consumer behavior study, LoopMe surveyed 3,890 US consumers on May 29-31, 2020 to understand shopping intent during COVID-19. We also analyzed what is most important to consumers when shopping for non-grocery items online and in-store and when they will start shopping for back to school. Download our PurchaseLoop Research US Consumer Snapshot: […]
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Purchase Loop Research Consumer Snapshot: Finance
In this week’s consumer behavior study, LoopMe surveyed 3,180 US consumers on May 22-24, 2020 to understand financial services intent during COVID-19. We also analyzed which credit card features consumers value most and their preferred credit card provider. Download our PurchaseLoop Research US Consumer Snapshot: Finance In this week’s consumer behavior study, LoopMe surveyed 590 […]
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PurchaseLoop Research Consumer Snapshot: Streaming
In this week’s consumer behavior study, LoopMe surveyed 4,810 US consumers on May 15-17, 2020 to understand streaming intent during COVID-19. We also analyzed whether consumers intend to pay to stream new movie releases at home, try a new streaming service and how they decide what to stream next on their devices. Download our PurchaseLoop […]
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PURCHASELOOP RESEARCH CONSUMER SNAPSHOT: GIFTING
In this week’s consumer behavior study, LoopMe surveyed 6,040 US consumers on May 8-10, 2020 to understand consumer gifting intent during COVID-19. With celebrations such as Mother’s Day and birthdays taking place during lockdown, we also analyzed where consumers intend to make their next gift purchases and how much they plan to spend. Download our […]
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PURCHASELOOP RESEARCH CONSUMER SNAPSHOT: GAMING
In this week’s consumer behavior study, LoopMe surveyed 6,670 US consumers on May 1-3, 2020 to understand how consumer gaming habits have changed during COVID-19. We also analyzed whether consumers are considering buying a new video game or console. Download our PurchaseLoop Research US Consumer Snapshot: Gaming In this week’s consumer behaviour study, LoopMe surveyed […]
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PurchaseLoop Research Consumer Snapshot:
Home Improvement
In this week’s consumer behavior study, LoopMe surveyed 4,610 US consumers on April 24-26, 2020 to understand consumer attitudes towards home improvement during COVID-19. We also analyzed which types of home improvement projects are being planned and whether consumers are considering buying or renting a new home. Download our PurchaseLoop Research US Consumer Snapshot: Home […]
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PurchaseLoop Consumer Snapshot: Brand Affinity
In this week’s consumer behavior study, LoopMe surveyed 7,930 US consumers on April 17-19, 2020 to understand their brand loyalties and preferences for everyday items during COVID-19 and the factors which impact these purchases. We also analyzed which products and services consumers are most likely to try next.  Download our COVID-19 PurchaseLoop Research US Consumer […]
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PurchaseLoop Research Consumer Snapshot
LoopMe surveyed 3,900 US consumers on April 10-12, 2020 to understand consumer behavior during COVID-19. The PurchaseLoop survey analyzed purchase intent in auto, consideration for insurance and consumer spend for significant purchases like a TV and fitness equipment.  Download our COVID-19 PurchaseLoop Research US Consumer Snapshot LoopMe surveyed 1,140 UK consumers on April 10-12, 2020 […]
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Understanding Consumer Behavior During COVID-19
Introduction While the events of COVID-19 have been transforming the world, LoopMe has been staying on top of consumer sentiment. By using our proprietary PurchaseLoop Research platform, LoopMe surveyed 8,000 people across eight global markets. We then analyzed that global sentiment data against our DMP across 320 dimensions of data to produce the insights that […]
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